How to Accept a Crappy Holiday Gift was the 2010 promotional gift site for Steelhead Advertising. The concept was for the site to be more of a tool to teach clients, friends, and family the art of masking one’s true feelings when gifted something truly awful during the holiday season. Designed as a continuous old-timey scroll the site took you on a journey through several gift receiving tips, and allowed you to pick a (good) gift of your own. Using Twitter and YouTube visitors were allowed to leave their own account of how to handle the receiving end of a crappy holiday gift. And thus the circle was complete.
AD/GD/Illustrator – Cory Roberts
Interactive Director – John Coppa
Developer – Shawn Kilmer
Copywriter – Chris Weeg/Cory Roberts