ROLE  //  CREATIVE CONCEPT + ART DIRECTION + DESIGN
AGENCY  //  CINCO DESIGN   
CLIENT  //  EA SPORTS   
CREATIVE DIRECTOR  //  TERENCE HOBSON   



Standard, Great Eight, and Deluxe Edition covers.
An adaptive visual language.
Additional remixed assets that live beyond the edition cover art, as part of the global style guide. An organic, adaptable and flexible system able to create a variety of dynamic compositions.
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